HubSpot Review: Expectations vs. Reality

Hubspot is a great CRM (Customer Relationship Manager) option for just about every business out there.

Hubspot has a number of different features and a very comprehensive free edition to use across your sales, marketing, and customer service teams, which makes it one of the best CRM tools on the market.

Let’s go over these points together and deep dive into Hubspot features to see how it can help your business.

We’ll compare Hubspot to other CRM tools and highlight why it is a good or bad choice for you and your marketing operations and we will go over some of the analytics and automation features that make HubSpot such an attractive tool for businesses.

We believe when our experiences with Hubspot and this extensive search are combined together, you’ll leave this article with no questions left on your mind and decide if it’s right for you.

Comparison with other CRM’s

For an agency that has been in business for a considerably long time -it is easy for us to say that Hubspot continues to outperform any other CRM that is on the market and it only gets better with non-stop several improvements! -proven by our hands-on experience for years now. Hubspot offers a powerful all-in-one business solution with various hubs for marketing, sales, and customer service, and what makes it unique is its easy-to-use interface. You can at ease manage everything you need to keep your business going.

Let’s dive in to discover its features!

Free Plan

If you’re starting a content marketing plan for a small business or startup on a tight budget, HubSpot’s free tools or starter tools are a good place to start. Then, as you grow your business and require more features, you can easily upgrade.

As you kick-off, you won’t even pay for the features you need to actually improve customer relationships, Hubspot in a way over-delivers on its free plan and you get hundreds of features for your benefit.

Most platforms we’ve seen and tried are costly and require you to go through a long setup process that is not executed quickly. You can easily sign up and create a portal with HubSpot, and you have access to basic functions, such as data tracking and contact collection.

Hubspot Grows with Your Business

The era of paying for more than you need is over with Hubspot. One of the greatest features is to bundle services you need at a reasonable price. You can purchase individual hubs or upgrade your hubs as much as you need at a discounted rate. Another great option is to create a custom solution with only the features you need if bundles are not a good fit for your team. By the time we wrote this article, Hubspot’s marketing, sales, customer support, and operational hubs start at $45 per month each. The CMS hub starts at $23 per month. You can save a ton of money by bundling the hubs together. The Starter Bundle includes all the hubs and also starts at the same amount with Marketing Hub.

Easy to Use and Create

Even on the free plan, there are hundreds of features available and yet the design makes everything easily accessible. Almost all of the other CRMs do not have that much of a simple, neat look which we believe is crucial for any business to get more things done in less time, minus frustration. Hubspot is not only easy to navigate and convenient for daily use, but it is also incredibly easy to create anything you need in no time. When you need to create a landing page or an email just drag and drop and you are done! A very good advantage for many companies, if you are racing against time.

Customer Service/Support

Hubspot has the greatest customer support team. They are easy to access and always available! Depending on which plan you’re on, you can email them, call them, chat with them. You can even connect with Support on social media. If you do not have a paid subscription, customer service is not offered but you’re not left alone. You have 24/7 access to an online knowledge base and community, which basically have answers to all your questions.

Another great thing is, Hubspot offers its customers access to Hubspot Academy, where you can choose the courses you want among thousands to learn, from the basics to expert.

Hundreds of Free Tools

The free tools are available to everyone, regardless of whether or not they use HubSpot as their CRM. Nonetheless, we believe it’s fantastic that HubSpot provides so many free tools for new business owners to use. Free business templates, a blog idea generator, an invoice template generator, an email signature generator, and so on are all available. With HubSpot, you’ll never have to start your business in the dark.

Integrations with Gmail and Outlook

Hubspot integrates smoothly with Gmail and Outlook so that you can easily work out of Hubspot or your inbox. When you are emailing a customer, you don’t need to go back and check all the related information elsewhere or when you need to enroll a contact in your database, you can do so, right from your email. Very good feature if you’re communicating with customers directly and need to see real-time content.

Hubspot offers a customizable tool for reporting

HubSpot features an analytics tool for users that has pre-built reports that you can customize and adjust easily.

Most other CRMs require these reports to be custom-built by an operations person who is familiar with the data and can customize them. HubSpot, on the other hand, has designed the tool so that any sales rep or sales manager can generate reports for themselves or their teams without having to start from scratch.

HubSpot combines marketing, sales, and customer services into one platform.

Unlike most platforms, Hubspot does not use separate systems for their services, which can minimize the risk of misunderstanding among teams. Having all of your teams in one system also allows you to use what HubSpot refers to as “flywheel-type reporting,” which allows you to see when a customer first visited your website, which pages they browsed, and all of their activity, including when they become an opportunity. This eliminates the need for your marketing, sales, and customer service staff to look up information in another system or ask someone else. All combined to give you a simplified experience.

Now that we’ve discovered HubSpot’s advantages, let’s look at the products they can provide for your company.

Hubspot Marketing Hub

HubSpot’s Marketing Software is designed to help you attract and convert customers. That is to attract the correct audience, convert those visitors into buyers, and manage comprehensive inbound marketing campaigns. — all on one powerful, easy-to-use platform as said in their product description.

You’ll get access to all of your marketing tools and data in one place.

You may use it to write blogs, increase your search authority, track and manage ads, manage your social media channels, create killer landing pages, track and report on your progress. What else are you looking for?

Frontify,, Trello, and SurveyMonkey are just a few of the big-name organizations that use HubSpot’s marketing platform. They also routinely receive honors for being the finest of the best from sites like

See the pricing for the Marketing Hub plan

Hubspot Sales Hub

HubSpot’s sales software is a CRM force to be reckoned with. It will assist your employees in closing more business, strengthening connections, and efficiently and effectively managing their pipeline to ensure that nothing falls through the cracks.

With tools like email templates, email tracking, and call recording, you’ll be able to strengthen your customer relationships by ensuring that your team is always sending the same, welcoming message.

You may also provide them with branded quotes and sales management playbooks so that everyone is on the same page.

See the pricing for the Sales Hub

Hubspot Service Hub

It’s time to focus on the client once you’ve brought your staff up to speed and running like a well-oiled machine. When we say “focus on the client,” we don’t only mean “attract them in” and “convert them to buyers.”

Your customers expect more. We’re talking about putting all of your attention on them.

To please the consumer, you’ll need to use customer service management (CMS) software that allows you to scale your customer service while also connecting your front-office employees. Fortunately, HubSpot’s service hub can handle all of this for you in one place.

Customers want round-the-clock resolutions and individualized service in today’s fast-paced society. So, instead of scratching your head over customer complaints, you can spend more time assisting and impressing your customers by putting all of your service data and communication channels under one roof.

See the pricing for Service Hub

Hubspot CMS Hub

You’ve probably heard that generating engaging and interactive content for your audience and potential buyers is one of the most effective ways to establish trust with them.

You will begin to attract your audience’s interest and trust when you provide them enough “free” advice to assist them with mundane tasks, but not so much that your assistance becomes useless. But how are you going to disseminate this free advice? With Hubspot CMS (Content Management System)!

You can easily create and personalize website pages that are optimized for conversion as a marketer, Build websites using the tools you like as a developer, and you can ensure security 24/7 as the Hubspot security team takes over from you on those late-night calls with out-of-the-box features like enterprise-class web application firewall, SSL, custom CDN, SSO memberships, and more. So that everyone wins!

CMS Hub offers a 14-day free trial for you to try.

See the pricing for CMS Hub

Don’t just take our word for it and see it for yourself. Get started for free with Hubspot or discover by requesting a demo.

To sum it up, do we recommend HubSpot as your new CRM software supplier?


You’ll not only have the resources you need to develop amazing relationships with new and existing clients at your fingertips, but you’ll also be able to streamline your team’s operations. You’ll spend less time managing the team and more time bringing in those dedicated fans if everyone is on the same page. We believe it’s what an excellent CRM should be doing at the end of the day.

We also offer discounted onboarding fees. Redeem your discount now by contacting us.

August 13, 2022
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